Professional Vision

‘‘My vision is to combine design and research activities in order to create integrated designs which are meaningful for my users by pursuing a user-centred approach’’

Technology can give meaning to its users and thus to society. As seen in everyday life, people seem to be dependent on their electronic devices. However, I think it is valuable to look at how technology can be integrated in people’s everyday life in a subtle way.

Over the past years, I came to notice that most of the technologies we use are designed for individual use rather than for shared use. Since people are social animals, I believe that it is valuable to look at how we can design for shared settings. Therefore, a user-centred design approach is essential. Multi-user environments require insights of those involved in that specific context. Combining different research techniques to gain both qualitative and quantitative data can help us to analyse these contexts in detail. 

In a world with fast developing technologies, I think it is important to get a grip on what users value in order to create meaning for them. That is why user-centric design processes fit my approach perfectly. I have experienced how valuable it is to have a close connection with the user and their stakeholders, and I find it interesting to go out in the field and observe what is happening in the users’ context. By making this contact, I involve users and try to find out what gives meaning to them, while simultaneously gaining insights on how value can be created within that context. Combining my own findings and linking these to what I read in literature give me a strong foundation for my design and research directions. Having said that, I believe that design can be a strong means to research, and vice versa.